Maintain your Branding


Beautifully branded and highly-personalized emails, campaigns, and promotions.

Purpose-built for higher education, franchises, non-profits, and distributed businesses, Emma by Marigold helps organizations create, refine, and scale email marketing strategies.

You don’t have to be an HTML expert to deliver results that move the needle.

Try Emma by Marigold

Build with Ease

  • Ditch the complicated tech and create your email and SMS campaigns with our easy-to-use editor and extensive template gallery.
  • Elevate your campaigns with dynamic content and advanced segmentation, reaching the right audience at the right time.
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Maintain your Branding

  • Ensure brand consistency across locations and departments with easy reviewing, commenting, and approval of campaigns.
  • Set controls that enable template locking and establish default colors and fonts.
  • Create an approvals dashboard to manage workflows.
  • Share templates, content, and assets across accounts.
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Pinpoint Success, then Repeat

  • Get better results with every send through robust analytics like our Response Dashboard, Mailing Score, and Click Map.
  • Get an admin view of performance across sub accounts.
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Banish Writer’s Block

Write faster and more effectively with AI content assistant, which automatically adjusts content based on your preferred tone, length, and overall brand personality.

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Support When You Need It

  • Extend your team with our in-house experts who will provide you with industry-specific best practices and ongoing support.
  • Access our support and professional services, for your primary or sub accounts, making sure all of your marketing efforts are thriving.
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"I tell my franchisees, ‘you don’t have to use Emma, but you’d be crazy not to'."

Sam Dresser

CIO, School of Rock

It’s so important for the university to speak as one voice. No matter the department, we all have the same goal—recruit students and help them get the education they deserve. When branding is consistent, it helps students feel like they are truly a part of the university as a whole, not just their specific college.

Kendell Hafner

Designer, University Relations and Communications

"It’s so nice to work with a company that really understands non-profit organizations. Emma helps us in so many ways."

Liz Stephenson

Web Producer, YMCA of the Triangle

Email is the main way we get people to make donations. It’s our strongest digital channel for fundraising. Without Emma, there’s no way we would have been able to get as many monthly donors as we do.

Patrick Hackett

Field Marketing Manager

The segmented campaign showed that our investment in Emma really pays off. Creating segmented campaigns before Emma was much more difficult and time consuming. But with this project, we thought of it and then a week later, it was completely done and sent out. It was quick, efficient, and it meant a lot to this group of subscribers.

Stephanie Odierno

Senior Associate Director For The Annual Giving Team

"Having Emma has allowed us to streamline and centralize that functionality of our branding from an email perspective."

Joanne D. Fahey

Director of Communications, Notre Dame

Let us help cultivate the relationships that grow your business.
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