06 Aug 2026

Marigold Wins Two 2026 MarTech Breakthrough Awards for Emma and Campaign Monitor

Press Release

NASHVILLE, Tenn., August 6, 2026 — Marigold, a global marketing intelligence company focused on helping growing businesses build stronger customer relationships, today announced that two of its platforms have been recognized in the 9th annual MarTech Breakthrough Awards program. The awards program is conducted by MarTech Breakthrough, a leading market intelligence organization tracking innovation across the global marketing, sales, and advertising technology industry. Emma was named “B2B Email Marketing Solution of the Year,” and Campaign Monitor received the “Email Marketing Innovation Award.”

Emma and Campaign Monitor are purpose-built platforms for distinct customer needs. Emma addresses the organizational complexity of B2B environments and verticals, including higher education, government, non-profits, sports and fitness, and travel and hospitality. Campaign Monitor is built for growing teams that need email performance, intelligence, and AI guidance in a single connected workflow.

Emma was recognized for the way its platform addresses the realities of distributed B2B organizations. Emma’s Brand Manager delivers brand control at scale through template locking, default colors and fonts, and centralized asset management, paired with tiered account structures, campaign review and approval workflows, and flexible user permissions. Its embedded AI capabilities, including Smart Recommendations, Smart Send, Smart Segmentation, and Smart Subject, provide actionable guidance within the platform without requiring a dedicated data team, and its SOC 2, HITRUST, and TX-RAMP certifications meet the governance requirements that B2B buyers prioritize

Campaign Monitor earned its Innovation recognition for Marketing Monitor, a new layer inside the platform that closes the gap between email performance data and the actions that improve it. Marketing Monitor benchmarks every program against industry peers for open rate, click-through rate, bounce rate, and unsubscribe rate, then translates those benchmarks into a prioritized action plan aligned with a marketer’s stated goal. Marketing Monitor is also the access point for Campaign Monitor’s newest AI capabilities, including Segment Mapper, which converts plain-language audience descriptions into precise targeting criteria, and AI Email Booster, which surfaces campaign-specific improvements aligned to performance goals.

“Emma and Campaign Monitor serve different parts of the email marketing market, but both teams have spent the last year building toward the same goal: taking the guesswork out of email performance for the marketers who run programs day-to-day,” said Lisa Mayr, CEO of Marigold. “Seeing both platforms recognized by MarTech Breakthrough in the same year is a credit to the product, AI, and engineering teams behind them.”

For nearly a decade, the MarTech Breakthrough Awards have served as the definitive benchmark for innovation across the global marketing, sales, and advertising technology industry. The program recognizes standout companies and solutions spanning the full MarTech stack, from marketing automation and customer experience to AdTech, SalesTech, RevOps, performance marketing, content marketing, and beyond. The 2026 program drew thousands of nominations from more than 15 countries, reflecting the scale and pace of transformation reshaping the industry.

“Email marketing is a hard category to innovate in because the basic playbook has been settled for years, and what we look for in this year’s program is products that are genuinely advancing the day-to-day work of running an email program,” said Steve Johansson, Managing Director at MarTech Breakthrough. “Emma and Campaign Monitor are doing that in different ways, with Emma focused on the governance and approval realities of distributed B2B organizations and Campaign Monitor turning email performance benchmarks into a prioritized action plan for the marketer. We are proud to recognize both platforms.”

As email continues to deliver the highest ROI of any digital channel and AI reshapes what marketers can do inside that channel, Marigold is investing across Emma and Campaign Monitor to extend platform intelligence, integration depth, and the operational tooling that supports the marketers running programs at every scale.

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About Marigold

Marigold is a fast-growing marketing intelligence company helping growing businesses build stronger customer relationships through its three core platforms: Emma, Campaign Monitor, and Vuture. Marigold delivers powerful tools for email, SMS, and marketing automation that elevate engagement and drive real results. For more information, visit meetmarigold.com.

About MarTech Breakthrough

Part of Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the MarTech Breakthrough Awards program is devoted to honoring excellence in marketing, ad and sales technology companies, products and people. The MarTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough marketing technology companies and products in categories including marketing automation, AdTech, SalesTech, marketing analytics, performance marketing, CRM, content and social marketing, website, SEM, mobile marketing and more. For more information, visit MarTechBreakthrough.com.

Tech Breakthrough LLC does not endorse any vendor, product, or service depicted in our recognition programs, and does not advise technology users to select only those vendors with award designations. Tech Breakthrough LLC recognition consists of the opinions of the Tech Breakthrough LLC organization and should not be construed as statements of fact. Tech Breakthrough LLC disclaims all warranties, expressed or implied, with respect to this recognition program, including any warranties of merchantability or fitness for a particular purpose.