Relationship Marketing Solutions for Retail

Marigold turns your one-and-done shoppers into here-to-stay customers with solutions that span every stage of relationship marketing, from zero-party data acquisition to personalized engagement to customer loyalty. Marigold solves the unique challenges retail and e-commerce marketers face – whether you’re a global brand or new to the market.

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Customers agree we’re perfectly tailored for retail and e-commerce.

"We went through a rigorous vendor scoring process, looking at key things like user interface. We also looked at reporting and personalization. Marigold gives us all of those capabilities."

Gayle Gunning

Director of CRM, Smartbox Group

"With Marigold's Personalization Engine, we target shoppers who have an interest in a particular product or similar category. The engagement metrics are higher than ever."

Lindsay McGovern

Senior Director of CRM & Lifecycle Marketing, Thrive Market

"Campaign Monitor helped us easily create beautiful emails that turned our Bombshell wetsuit into a global phenomenon."

James Taylor

Global Creative Director, Rip Curl

"Emma’s deep, intuitive analytics help me easily show off the incredible ROI of our email marketing."

Carl Jacobson

Marketing Director, PreSonus

Marigold Solutions for Retail

Powering Your Favorite Brands

Marigold empowers local merchants, fast-growing businesses, e-commerce brands, and major retailers to build true relationships through marketing programs that grow acquisition, deepen engagement, and drive lifelong loyalty.

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Keeping Up With Customers Personalization and segmentation, plus an easy-to-use email builder and a library of professionally designed templates, make it easy to get products, offers, and incentives to market quickly.

Engage and Retain Customers Shopper preferences, consensually collected, provide actionable insights that can be used to personalize engagements and offers, increase customer spend, and nurture lasting relationships.

Cultivate Customer Loyalty Create lasting relationships and ignite advocacy as you transform satisfied customers into excited advocates with Marigold's enterprise loyalty management designed to create emotionally engaging interactions that increase visit recency, frequency, and spend.

Design Emails That Drive Results Marigold's world-class email editor, automation tools, A/B testing, and access controls make it easy to maintain brand image while empowering teams to communicate with their customers.