Marigold Loyalty helps brands build flexible, personalized loyalty programs that deepen customer relationships, drive repeat purchases, and increase customer lifetime value.
Whether you’re just starting or scaling a sophisticated program, our solutions adapt to your evolving needs, empowering you to connect with your customers and drive loyalty at scale.
No two loyalty programs are alike, and with Marigold Loyalty, yours doesn’t have to be either. Start with the basics – like points, rewards, and offers–or roll out a sophisticated program that spans locations, channels, and customer segments. Whether you’re looking for fast implementation or long-term strategic support, we combine intuitive technology with expert guidance to help you grow. Marigold scales with your business to make loyalty work for you today as your program evolves tomorrow.
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increase in membership penetration
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surpassed 1 million members shortly after the launch of their first loyalty program
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redemption with new customers
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growth rate attributed to loyalty club members
Launch faster with flexible templates
Get your program up and running quickly with built-in templates for points, tiers, punch cards, and more.
Turn insights into personalized rewards
Use customer data to trigger real-time offers, rewards, and incentives that keep customers coming back.
Connect loyalty across channels
Seamlessly integrate loyalty with your e-commerce platform, POS, mobile app, and messaging tools.
Support single or multi-brand structures
Run one loyalty program or manage multiple business units with centralized control and localized execution.
Protect data and ensure compliance
Safeguard your customers with secure technology that meets CCPA, GDPR, and SOC 2 Type 2 standards.
Grow smarter with expert support
Our strategy and services team is here to help you scale your loyalty success from launch to optimization.
Choosing the right loyalty platform is a big decision. This toolkit gives marketers the strategy, tech must-haves, and scorecards needed to help select and build a loyalty program that grows with your business.