Tools to gather pertinent user information that fuels future segmentation and personalization. Marigold offers a wide array of templates, including coupon-collection sign up, product-picker quiz, content-preference quiz, real-time polls, surveys, user-generated content and social displays.

Generate key insights into trends and patterns amongst your audience. Marigold offers marketers a robust selection of templates – giveaway, product pickers, scavenger hunts – enabling marketers to capture granular audience preferences for future segmentation and personalization.

Gamification elements like sweepstakes, games, badges, punch cards, challenges, and contests keep engagement high. Marketers can collect data and user-generated content.