Ematters, founded in 2007, is a data and marketing agency based in Amsterdam. We have a team of over 40 certified (Front- and Backend) Developers, Data Analysts, Visual Designers, Copywriters, Project Managers, Marketers and Strategists in the field of CRM and database management, email marketing and marketing automation.
We are distinguished by a pragmatic, proactive approach, with a personal touch and room for constructive consultation. We are transparent and work side by side with our clients. Our technical development team is supported by a creative team of Marketers, Designers and Copywriters, resulting in a technical solution that meets our clients' conceptual objectives.
Our service is in three levels and easy to choose in relation with your question/support, Strategic/Tactical/Operational.
Strategic:
Supporting mission/vision and purpose (both qualitative and quantitative), including data strategy.
Tactical:
- Assistance in creating the marketing calendar and roadmap for sub-projects from the strategy.
- Platform selection; support which platform you need given the maturity requirement and set KPIs.
- Implementation (or migration) of a new ESP/CDP.
- Profile/data enrichment through the customer journey.
- Application of AI/Machine Learning/Data models.
Operational:
Support in owned media activation, email setup and realization of email template, on-site personalization (website personalization), data model, segmentation, creative/creative.