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Is email still the number one marketing channel for direct communication with consumers? Or should brands shift to SMS? Download our guide to learn more.
Learn the newest statistics when it comes to favored personalization efforts and methods to collect data on consumers to personalize offers.
The latest consumer insights into marketing channels, messaging engagement, brand loyalty, data privacy and more
Learn where B2C executives allocate their budgets, what investments you should scrutinize and how messaging and loyalty aid in customer acquisition.
Download to take advantage of 15+ campaign ideas for International Women’s Day, St. Patrick's Day, and more.
Download for a comprehensive look into the behaviors and preferences of U.S. consumers, with a breadth of generational data spread throughout.
Learn how consumers feel about social media, SMS, and mobile marketing channels, tips to an evergreen email strategy, and ways to maximize your campaigns.
Learn copywriting tips, design tips for readability and ensure your emails are set up to function seamlessly with voice assistants and screen readers.
Learn 7 actionable tips to reduce spam complaints immediately, why you need to key an eye on unsubscribes and which lists to sunset